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The Foundation Light Course -
​​​​​​​The Fastest Way to Create a Pitch to Investors


Thank you for your interest in the Foundation Light CourseThis is our introductory course and the fastest way to create an effective pitch to investors.  This online, self-study course teaches you how to create both types of pitches you will need to be successful:

  1. Read Me Pitch (investment summary)
  2. Listen to Me Pitch (slide deck)
Please note, we have included tips for early-stage businesses, but the course is for companies with customers and revenue (not pre-revenue startups). 


Who should use this course?


You should use this course if your company has revenue and one or more of the following apply to you:

1) You are serious about raising capital.  This course will save you time and increase your odds of partnering with the right investor to raise capital for your business. However, it will require focus and effort on your part. The entrepreneurs who volunteered testimonials on our website have collectively raised over $70 million to date, but they all put in the work.

2) You are evaluating if you should hire a pitch coach.  If you are serious about raising capital, then you should consider hiring a pitch coach (who will charge $200-$500 per hour).  However, buy this course first!  We have had many entrepreneurs raise capital using only this course plus informal coaching from mentors/advisors and a lot of practice. At a minimum, you will have an incredible jump start and save many hours (or days) at $200-$500 per hour. 

3) You are evaluating if you should hire an investment banker (or consultant/agent) to help you raise capital.  Just like hiring a pitch coach, hiring an investment banker could be the right move. However, buy this course first!  It will help you attract a high-quality investment banker because they will see that you are prepared and that makes finding an investor easier. It also makes you easier to work with as a client.

4) You are serious about selling your business. If you are serious about selling your business, you should consider hiring an investment banker.  However, buy this course first!  Everything else in #3 still applies. 

TO PURCHASE THE COURSE: scroll to the bottom of this page and click the, "Buy Now" Button.


Who should use NOT this course?


You should NOT use this course if:

1) Your company is pre-revenue.  We have included tips for early-stage businesses, but the course is geared toward companies with customers and revenue.

2) You believe raising capital for your company will be relatively easy. If so, that is great! You are in the minority and it is not worth buying the course and working through it. 

3) You are not sure if you need to raise capital.  If so, then wait until you are serious about raising capital and ready to put in the work. This course, and the process of raising capital, will require dedicated effort. 




Entrepreneur's Challenges:


Challenge #1 – It is hard to find the right investor for your business.
Angel groups invest in 2.5% of the companies they evaluate (they consider 40 companies for each one they invest in). Venture Capital firms invest in less than 1.0% of companies they evaluate (they consider 100+ companies for each one they invest in).

Our Foundation Light Course improves your odds of an investment by teaching you how to create both a “Read Me Pitch” and a “Listen to Me Pitch” and how to use them both effectively.  
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Challenge #2 – Fundraising cannot be delegated or outsourced.
As the CEO/entrepreneur, you are the only person who can raise capital for your business.  It is one of the few functions that cannot be delegated or outsourced to someone else.  If your company needs capital, then fundraising is your most important job.  For some companies, fundraising is the only way to keep the business going, which can be overwhelming for the CEO/entrepreneur who shoulders the responsibility for it.

Our Foundation Light Course teaches fundamental principles of pitching investors and has been be used:
1) by first-time entrepreneurs and repeat CEOs; and
2) for companies of different stages and types.

Challenge #3 – As the CEO/entrepreneur, you have the highest opportunity cost of time.
As the CEO/entrepreneur, you have the highest opportunity cost of anyone at your company. The time you spend fundraising is time you could be spending on product, sales, marketing and recruiting top talent to your company. 

Our Foundation Light Course is the fastest way to create a pitch to investors because it is designed for efficiency and uses a building block approach.

Challenge #4 – Your business has an opportunity cost of time.
Many entrepreneurs spend 6-24 months trying to create an effective pitch to investors by trial and error.  If you could raise the capital that your business needs, how much would revenue increase? That is the opportunity cost of time of your business and allows you to calculate how much value there is in decreasing your fundraising time by 6 or 12 months.


TO PURCHASE THE COURSE: scroll to the bottom of this page and click the, "Buy Now" Button.



How this course is different?


1) Other books and learning materials focus only on the slide deck. 

Therefore, they do not improve your odds of getting an investment!  What good is that?

Since they focus only on the slide deck, they don't teach you how to:

  • develop and synchronize the two pitches; or
  • use both pitches effectively.


2) Other books and learning materials are not organized for learning efficiency.

Our Foundation Light Course is the fastest way to create a pitch to investors because it was purpose built for learning efficiency. It uses:

  • step-by-step instructions; and
  • a learning framework and building-block approach, which save you time.


3) Other books and online resources typically focus only on early-stage startups.

Our Foundation Light Course teaches fundamental principles of pitching investors that can be used:

  • By first-time entrepreneurs and repeat CEOs.
  • For companies of different stages and types.


Our Solution:


This online, self-study course teaches you how to create both types of pitches you will need to be successful:

  1. Read Me Pitch (investment summary)
  2. Listen to Me Pitch (slide deck)


You will follow our step-by-step instructions and learn:

  • how to create both pitches quickly and efficiently using our building-block approach.
  • about your investor audience and how to "speak their language."
  • basic presentation skills you need to pitch investors. 
  • how to make your "Read Me Pitch" and a "Listen to Me Pitch" work together.
  • ways to practice and avoid costly tactical mistakes. 


The course includes:

  • 9 video lessons
  • Templates for both types of pitches
  • Over 15 pages of e-guides

TO PURCHASE THE COURSE: scroll to the bottom of this page and click the, "Buy Now" Button.



    How long does it take to complete the course?


    You can watch the videos and do all the work in 1-2 days, but we encourage you to get feedback from mentors/advisors at key points as you progress through the course. Therefore, most people complete the course in 2-6 weeks.


    Testimonials:


    Visit our Link to Testimonials page and keep scrolling down for testimonials from:

    • Early-stage companies and first-time CEOs
    • Late-stage companies and repeat CEOs
    • University professors
    • Investors, accelerators and angel groups


      Price:


      Our Foundation Light Course is $59 for a 6-month subscription. Consider the value of this course relative to three things:

      1) Value of the course relative to an hour with a Pitch Coach.
      A pitch coach will typically charge $200-$500 per hour and the Foundation Light Course is $59 for a 6-month subscription.

      Our course includes 9 video lessons with over an hour of instruction time plus templates and 15 pages of e-guides. The advantage is you can watch the instruction videos at your convenience and multiple times for reinforcement. Most entrepreneurs complete the course in 2-6 weeks (including multiple in-person feedback sessions with their mentors).  

      2) Value of the course relative to your opportunity cost of time.
      As the CEO/entrepreneur, you have the highest opportunity cost of time of anyone in your company, but you are the only person who can raise capital. It is one function that cannot be delegated or outsourced. Each month you spend focused on fundraising is a month that you are not as focused on product, sales, marketing or recruiting top talent to your team.  

      How much value could this course provide to you if it cuts your fundraising time down by one month? How about 6 or 12 months?

      3) Value of the course relative to the opportunity cost of time of your business. 
      If you could raise the growth capital your business needs one month faster, how much revenue could you add to your top line? How about 6 or 12 months faster?

      TO PURCHASE THE COURSE: scroll to the bottom of this page and click the, "Buy Now" Button.


      Should you hire a pitch coach?


      If you are serious about raising capital, then you should consider hiring a pitch coach (who will charge $200-$500 per hour).

      However, buy this course first!  We have had many entrepreneurs raise capital using only this course plus a lot of practice and informal coaching from mentors/advisors.

      At a minimum, you will have an incredible jump start and save many hours (or days) at $200-$500 per hour. 




      Repeat CEO - Video Testimonial


         First-time CEO Testimonial


      ​​​​​​​"As a first-time founder, pitching your company is incredibly daunting. For me, Pitch Creator boiled the art of the pitch down into concise, consumable parts that I used to raise over $800,000 in my seed round."

      Param Shah
      Founder and CEO

      Factory Four

      Headshot base param shah

      The Foundation Light Course -
      ​​​​​​​The Fastest Way to Create a Pitch to Investors

      $59 for a 6-month license 

      Consider the value this course provides over 6 months relative to the cost of hiring a pitch coach who will charge $200-$500 per hour.

      Also, consider your opportunity cost of time as the CEO, and the opportunity cost of time of your business.

      Click the "Buy Now" button to see the 60-day money back guarantee on the payment page and then purchase. 

      Buy Now